Average daily time spent on social media by U.S. adults 2017-2022

Published by
Stacy Jo Dixon
,
Jun 25, 2025

As of January 2021, the average time spent by day by American users on Facebook was

**
minutes,
********
was the platform with the largest amount of time spent daily, followed by
******
and
*******
. A factor that played a major role in the time spent on social media was the coronavirus outbreak.

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Average daily time spent on selected social networks by adults in the United States from 2017 to 2022, by platform (in minutes)

CharacteristicFacebookInstagramSnapchatTikTokTwitter
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Showing entries 1 to 6 (6 entries in total)
Statistic: Average daily time spent on selected social networks by adults in the United States from 2017 to 2022, by platform (in minutes)

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Release date

March 2021

Region

United States

Survey time period

January 2021

Age group

18 years and older

Special properties

Who use at least once per month

Supplementary notes

*Forecast
Time spent with each medium includes all time spent with that medium, regardless of multitasking; for example, 1 hour of multitasking on Facebook while using Snapchat is counted as 1 hour for Snapchat and 1 hour for Facebook.

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