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Red Bull Billionaire Grabs $765 Million Dividend in Year of Pandemic

  • Retained earnings raise Mateschitz’s payout to $765 million
  • Group’s U.S. revenue rose 12% to $3.3 billion last year
Dietrich Mateschitz Photographer: Erwin Scheriau/AFP/Getty Images
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Austrian billionaire Dietrich Mateschitz is getting a bumper payout of 680.5 million euros ($762 million) after his Red Bull energy drink empire grew unabated despite the pandemic gripping the world economy.

Red Bull GmbH, the holding company overseeing sales of the canned caffeine-spiked drink, booked net revenue of 6.3 billion euros in 2020, 4% more than a year earlier, according to the group’s annual report posted to the Austrian company register.