Even though a majority of people are comfortable having “smart” devices in their homes and nearly as many are comfortable living in “smart” cities, most people in a new Axios|SurveyMonkey poll still overwhelmingly say they want control over what type of data is collected about them through these smart technologies. Key findings include:
- 70% of people in the U.S. say they’re comfortable having smart devices in their own homes
- 65% of people are comfortable living in smart cities, in which key infrastructure components—including electricity grids, traffic lights, sidewalks, etc.—are connected to each other or a network via the internet
- 87% of people say it's important to them to control the amount of personal location data that is collected about them in public
- 82% of people say it's important to them to control the amount of personal shopping data that is collected about them in public
- 81% of people say it's important to them to control the amount of personal transportation data that is collected about them in public
Read more about our polling methodology here.
Click through all the results in the interactive toplines below:
“Smart devices” are those—including appliances, speakers, thermostats, window shades, etc.—that can be connected to each other or to a network via the internet. How comfortable would you be to have “smart devices” in your own home?
Gender Answer Total Male Female Unweighted N 3,044 1,501 1,543 Very comfortable 35%38%33%Somewhat comfortable 35%35%36%Not so comfortable 19%17%20%Not comfortable at all 10%10%9%No answer 1%1%2%Question wording: “Smart devices” are those—including appliances, speakers, thermostats, window shades, etc.—that can be connected to each other or to a network via the internet. How comfortable would you be to have “smart devices” in your own home?Survey dates: –“Smart cities” are those in which key infrastructure components—including electricity grids, traffic lights, sidewalks, etc.—are connected to each other or a network via the internet. How comfortable would you be to live in a “smart city?”
Gender Answer Total Male Female Unweighted N 3,044 1,501 1,543 Very comfortable 28%32%24%Somewhat comfortable 37%36%38%Not so comfortable 22%19%25%Not comfortable at all 12%13%11%No answer 2%1%2%Question wording: “Smart cities” are those in which key infrastructure components—including electricity grids, traffic lights, sidewalks, etc.—are connected to each other or a network via the internet. How comfortable would you be to live in a “smart city?”Survey dates: –How important is it to you to control the amount of your personal location data that is collected about you while you’re out in public?
Gender Answer Total Male Female Unweighted N 3,044 1,501 1,543 Very important 63%62%65%Somewhat important 23%23%24%Not so important 8%10%7%Not important at all 3%4%3%No answer 2%2%2%Question wording: How important is it to you to control the amount of your personal location data that is collected about you while you’re out in public?Survey dates: –How important is it to you to control the amount of your personal transportation data that is collected about you while you’re out in public?
Gender Answer Total Male Female Unweighted N 3,044 1,501 1,543 Very important 55%55%56%Somewhat important 26%25%27%Not so important 13%14%11%Not important at all 4%4%4%No answer 2%2%2%Question wording: How important is it to you to control the amount of your personal transportation data that is collected about you while you’re out in public?Survey dates: –How important is it to you to control the amount of your personal shopping data that is collected about you while you’re out in public?
Gender Answer Total Male Female Unweighted N 3,044 1,501 1,543 Very important 55%53%56%Somewhat important 27%27%28%Not so important 12%14%11%Not important at all 4%4%3%No answer 2%2%2%Question wording: How important is it to you to control the amount of your personal shopping data that is collected about you while you’re out in public?Survey dates: –
Question text:
“Smart devices” are those—including appliances, speakers, thermostats, window shades, etc.—that can be connected to each other or to a network via the internet. How comfortable would you be to have “smart devices” in your own home?
“Smart cities” are those in which key infrastructure components—including electricity grids, traffic lights, sidewalks, etc.—are connected to each other or a network via the internet. How comfortable would you be to live in a “smart city?”
How important is it to you to control the amount of your personal location data that is collected about you while you’re out in public?
How important is it to you to control the amount of your personal transportation data that is collected about you while you’re out in public?
How important is it to you to control the amount of your personal shopping data that is collected about you while you’re out in public?
*consumers